# Kangnam Named Host of New Deal-Commerce Web Show 'Kkakkajyo'

- URL: https://hallyu-brief.vercel.app/en/news/kangnam-host-kkakkajyo-deal-commerce-web-show-dee6ac
- Published: 2026-10-15T10:10:23.674Z
- Publisher: Hallyu Brief

> Singer Kangnam has been cast as the MC of 'Kkakkajyo', a web variety show where he negotiates prices with brands for viewers. The show premieres on October 19 on YouTube.

## Key points

1. Kangnam will host the deal-commerce web variety show 'Kkakkajyo'.
2. 'Kkakkajyo' premieres October 19 at 6 p.m. KST on YouTube.
3. New episodes will be released every Monday at 6 p.m. KST.

Singer Kangnam has been named the host of a new web variety show called 'Kkakkajyo', according to Channel A. The show premieres on October 19 at 6 p.m. KST on the YouTube channel 'Studio Jaws.'

## What is 'Kkakkajyo'?

'Kkakkajyo' is a deal-commerce web show. Its producers negotiate directly with brands to get discounts on products, then pass the savings and extra purchase benefits on to viewers. The title comes from the Korean phrase meaning "lower the price," reflecting consumers' demand for better prices.

## What is Kangnam's role?

Kangnam will act on behalf of viewers, asking brand representatives the questions shoppers want answered and bargaining for better prices and benefits. Channel A said he is known for his candid, entertaining personality on other variety programs, and the show will showcase that same friendly style during negotiations.

## When can I watch?

A teaser was released on the 9th at 6 p.m. KST, previewing the brands and main content of the show. The first episode airs on October 19 at 6 p.m. KST, with new episodes every Monday at the same time.

## For international fans

Kangnam is a singer who is married to Lee Sang-hwa, a former Korean national speed skating team member. Fans outside Korea can follow the show through the Studio Jaws YouTube channel, which is where the premiere is scheduled.

## FAQ

### When does Kkakkajyo premiere?

Kkakkajyo premieres on October 19 at 6 p.m. KST on the YouTube channel Studio Jaws. New episodes follow every Monday at 6 p.m. KST.

### What is Kkakkajyo about?

Kkakkajyo is a deal-commerce web variety show in which the host negotiates prices with brands to get discounts for viewers.

### Who is the host of Kkakkajyo?

Singer Kangnam, who is married to former national speed skater Lee Sang-hwa, is the host of Kkakkajyo.

## Sources

- [TenAsia](https://m.entertain.naver.com/article/312/0000779447)

_Written and translated with AI from official announcements and Korean media reports. If something is wrong, please let us know._